American International Toy Fair

"Ah-noo! Dee boh boo-dah!" — Furby
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The American International Toy Fair (now formally the North American International Toy Fair and previously the International Toy Fair), takes place in New York, mid-February, every year. Its first event was held in 1903. It is noted as the biggest toy fair in the western hemisphere. The toy fair has been located in the International Toy Center and the adjacent Javits Center for the past few events. The building is split up into hundreds of relatively small showrooms. Only people who participate in the toy industry may attend the event.

1998[]

The 1998 toy fair revealed the 1998 Furby model to the public for the first time. They had early Furby prototypes on display.

Early Furby Prototypes

1999[]

At the 1999 New York Toy Fair held on February 8th of 1999, new colors for Furby and prototypes for the Furby Baby were revealed.

Furby Babies & Furby's new fur patterns at the 1999 New York Toy fair (2-8-1999)

Furby Baby Prototype and Production Line Comparison

2000[]

The 2000 Toy fair held on February 11th of 2000 showcased new Furbys, such as new color variations and special editions, as well as prototypes for new Furby friends such as E.T and Shelby, who at this stage was presumably voiced by Dave Hampton.

Toy Fair Shelby Prototype

Prototype Furby friend Shelby and other toys at the New York Toy Fair (2-11-2000)

2005[]

The 2005 toy fair held between February 17-23 revealed the Emoto-Tronic Furby. It featured several different Emoto-Tronic prototypes, and a rare 1998 Hi-C Furby.